Management von digitalen Innovationen: Hat das Innovationstrichtermodell ausgedient?
[Back, Andrea; Thoma, Sereina; ...]
Exploring Innovation Practices for B2E Initiatives in the Digital Age
[Guggisberg, Vanessa; Back, And...]
Understanding the value and organizational implications of big data analytics: the case of AUDI AG
[Dremel, Christian; Wulf, Joche...]
How Digital Nudges Influence Consumers – The Role of Social and Privacy Nudges in Retargeting
[Eigenbrod, Laura; Janson, Andr...]
[Lehrer, Christiane; Wieneke, A...]